Capability Maturity Model® for Business Development, Version 2.0 BD-CMM V2.0 (CONDENSED) AMPM Cente

The BD-CMM is designed to guide BD organizations in identifying and implementing high-priority improvement actions in Business Development (BD). As was true for Version 1.0, BD-CMM V2.0 doesn’t focus primarily on enabling organizations to have their BD operations certified, nor is it intended to provide “a quick fix” for organizations that may have failing BD projects. Rather, BD-CMM V2.0 helps adopters to create dramatically more robust focus on customer value, dynamic leadership, teamwork, process vibrancy, and leading-edge systems. This means having capability to win more opportunities, at greater contract values, while minimizing the cost of winning; however, its greatest goal is to move organizations to a sustainable culture of business winning in an increasingly competitive business environment.

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